Why Do We Need to Know What the Public Thinks about Nanotechnology?

Public debate on nanotechnology is a large topic within governments, research agencies, industry and non-government organisations. But depending who you talk to the perception of what the public thinks about nanotechnology can be very varied. To define coherent policy and to invest in research and development that aligns with public preferences, needs more than just perceptions of public perceptions. Public attitude studies are vital in understanding what the public really think, but they need to go further than simplistic polling and should examine factors such as changes over time, drivers of attitude change, different attitudes to different applications and be supported by qualitative data. This paper summarises the findings of a three year tracking study of public attitudes towards nanotechnology, highlighting both concerns and aspirations for nanotechnology and discusses the impacts of that data on public engagement programs.